Lean mean selling machine

In today’s tough climate, many businesses think cutting costs is the only way to drive profits. But top line growth is still possible.

Clients who work with OC&C to transform the performance of their sales teams see considerable benefits including:

• As much as 10 per cent more face to face selling time
• Improvements to baseline sales team revenues of between 5 and 10 per cent
• Greater agility in pursuing new sales opportunities
• Improved staff retention and motivation
• Greater customer satisfaction — leading to more repeat business.

A structured process to improve sales team productivity and deliver more sales is critical. There are four main components. You need to…