Insights
A filosofia da ADVISIA OC&C Strategy Consultants é tratar cada problema como único, oferecendo soluções verdadeiramente personalizadas em vez de recomendações genéricas para nossos clientes.
Esta seleção de publicações da ADVISIA OC&C ilustra nossa capacidade de pensar criativamente, gerar novas idéias e fornecer uma nova perspectiva sobre o pensamento comum.
Nesta seção, você pode visualizar e baixar nossos "Strategic Insights"; Pequenas peças provocativas que escrevemos como material para reflexão de nossos clientes.
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Hitting a BRIC wall
With growth in Europe static and fmcg groups struggling to find their stride in emerging markets, they’re eyeing up opportunities in the dark continent
On the rebound
It's not just the Premiership that's being taken over by foreign players. Over the last 10 years, UK-based ownership of the Top 150 food & drink suppliers has declined significantly
Would you trust a machine?
This is the fourth year of the OC&C Proposition Index, a major piece of consumer research into shopper attitudes towards the world’s leading retailers
Christmas cheer?
Christmas trading results this year generated some positive headlines suggesting better than expected performance – but the actual like-for-like out-turn for UK retail was negative
The great leap frog
E-commerce is a channel that everyone knows is important. However we believe that it is still frequently underestimated and opportunities are left on the table for retailers and consumers alike. It is not just a channel to sell to consumers – it fundamentally changes the interaction dynamic in consumer businesses
Top of the shops
The OC&C Proposition Index is a major piece of consumer research conducted annually, measuring shopper perception of the strength of different retail propositions
Time to re-think Hong Kong in your China strategy?
Hong Kong has long enjoyed brandowner attention for its unique exposure to Mainland Chinese consumers and its dynamic retail scene
The dawn of the e-tailers
OC&C’s Retail Proposition Index 2012 surveyed more than 2,500 consumers across China (East, North and South) to vote for their favourite retail brands
The big leagues
The OC&C Proposition Index is a major piece of consumer research conducted annually, measuring shopper perception of the strength of different retail propositions
Elephants can dance
Many industry-leading corporations grow systematically slower than they should – underperforming their sector’s growth and being outperformed by smaller, more nimble competitors