Damp spirits?
The OC&C Christmas Trading Index 2015
sexta-feira, 5 de fevereiro de 2016Relatório
Overall retail like-for-likes were broadly flat in Christmas 2015, continuing the trend of the previous 3 years. Over the entire period from 2011 to present, UK retail has benefited in aggregate from less than 0.5% of like-for-like growth - indicating how hard retailers are having to fight for consumer spend.
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Leitura sugerida
Flat out or out flat?
The UK economic recovery may be continuing (and wages finally growing faster than inflation), but from a retail Christmas trading perspective progress was uneven
Flat footed
The sustained slowdown being experienced by the Global 50 FMCG giants is partly a reflection of cyclical exchange rate and commodity effects but also more concerning structural growth challenges
Closing the gap
This is the fifth year we have carried out the International OC&C Proposition Index, a major piece of consumer research measuring shopper attitudes and perceptions towards the world’s leading retailers