欧晰析观点

OC&C战略咨询公司的理念是将每个问题都视为唯一,提供真正的定制解决方案,而不是套用公式的方案。

OC&C的出版物展示了我们的创造性思维能力,产生新的见解,并提供了一个新的视角来建立思考。

您可以查看和下载我们的战略“洞察”;以及我们为客户写的一些精简而有煽动性文章。

 

了解更多我们合伙人的专业背景和见解,请订阅OC&C刊物
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多报告

The sales force conundrum

Getting sales right is a strategic priority for B2B information companies. Their unique combination of high fixed costs and extremely low truly variable costs means that every new customer win, and every further sale to an existing customer, flows straight to the bottom line

The economic fog

As currency-driven input inflation and rising labour costs continue to squeeze margins, the prolonged run-up to Brexit is weighing heavily on food and soft drink producers

Classifieds 3.0: The reinvention phase

For classifieds, the ‘booming 2010s’ were a time of extraordinary expansion. However, as monetization has reached a natural ceiling, tailwinds have begun to evaporate in developed markets

见证收获

全球50强报告是我们对全球最大的50家快消品企业的年度快照。如今,它已成立17年,是塑造该行业的统计数据和重大主题的重要来源

Reaping the rewards

The Global 50 report is our annual snapshot of the world’s 50 largest FMCG businesses. Now in its 17th year, it is the go-to source for the statistics and big themes that shape the sector

多文章

Making plus size profitable

Plus sized clothing is one of the fastest growing sectors in UK fashion retail, but it is not without challenges

Opinion: Stores can beat online by avoiding tyranny of choice

Bricks-and-mortar retailers who want to beat the online giants could do worse than listen to the wisdom of philosophers like Kierkegaard – or Homer Simpson – says Michael Jary

Unlock the keys to the future of car ownership

Buying and running a car is not the set of discrete transactions it once was: drivers no longer buy a car from one place, have their vehicle serviced by another and then sell it on elsewhere

How SheIn cracked the Gen Z online fashion market

The Chinese online fashion store SheIn is a phenomenon in the UK, rocketing from 500,000 to 4 million unique monthly visitors in just six months

Aggregators in fitness: helping operators stay in shape or causing injury?

From the rise of low-cost gyms to the growth of new fitness concepts such as hip-hop spin and yogalates, the fitness industry has evolved at an impressive pace in recent decades

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