Oliver Rowson
Senior Leadership
Oliver在食品饮料行业经验丰富，曾为日用杂货零售商、领先品牌及自有品牌生产商和大宗商品企业工作。
他对农业、初级/二次加工、食品服务及零售行业的价值链及各品类经验丰富。
他利用对价值链经济体制、竞争对手成本分析、及消费者洞察的深入理解，尤其专长制定战略发展并改善商业表现。
教育与先前经验
- B&Q Plc定价及促销战略
- MP Strategy合伙人
- 牛津大学，法律学士
"Oliver在消费品行业经验丰富，同领先消费品公司及零售商协作，制定企业方向、帮助高层工作。他一般同客户保持长期关系，从业务诊断到实际商业执行阶段持续提供服务。"
相关出版物
Meat substitutes
The rapid rise of meat substitutes has all the hallmarks of a classic market bubble – lots of new entrants trying to cash in on the gold rush, a wide range of competing (often as yet unproven) technologies vying for recognition and investment – and huge hype
Getting a taste for success
Consumer goods companies are right to embrace the trends such as health, indulgence and convenience that currently underpin product development in food and drink. But being topical doesn’t mean you’re always doing the right thing