Publikationen

Die Philosophie von OC&C Strategy Consultants ist es, jedes Problem als einzigartig zu behandeln, indem wir unseren Kunden maßgeschneiderte Lösungen anstelle von generischen Paketen anbieten.

Diese Auswahl an OC&C-Publikationen veranschaulicht unsere Fähigkeit, kreativ zu denken, neue Erkenntnisse zu generieren und eine neue Sichtweise auf das etablierte Denken zu vermitteln.

In diesem Bereich kannst Du mehr über unsere strategischen Erkenntnisse erfahren und Publikationen herunterladen; kurze provokante Zeilen, die wir als Denkanstoß für unsere Kunden schreiben.

 

Wenn Sie Zugang zu dem Expertenwissen unserer Partner und unseren Erkenntnissen erhalten möchten, abonnieren Sie die OC&C-Publikationen
Anmelden
Dienstag, 24. Januar 2012

Loyalty programme

Seit mehr als 40 Jahren liefern Kundenkarten und die damit einhergehenden Kundenbindungsprogramme in Deutschland einen wesentlichen Beitrag zur Pflege der Kundenbeziehung

Dienstag, 17. Januar 2012

Are you good enough?

Retailers have traditionally thrived by making choices. Some retailers would offer low prices, others great service, others huge range. Successful retailers made trade-offs in a way that both delivered great customer satisfaction and created successful businesses

Montag, 9. Januar 2012

Marrying the dragon

In recent years, China has played a greater and greater role in the cross-border merger and acquisition market. Outbound M&A activities have been accelerating since 2008. By 2011, the value of outbound M&A transactions has exceeded that of inbound by 70%

Mittwoch, 4. Januar 2012

Moving into the fast lane

The B2B Services sector is a huge and profitable market, but poorly understood, and typically given much less attention than more mature consumer-facing industries. As a result, grasping the realities of how this sector functions can be a source of tremendous value

Montag, 2. Januar 2012

Winning strategies for a smooth ride

There are growing concerns that the once sizzling Indian economy is cooling off. With the rainfall playing truant and industrial growth slowing down, both agricultural and manufacturing sectors are likely to feel the heat

Dienstag, 20. Dezember 2011

Pricing for profit

Companies tend to set their prices too low in the business-to-business market. Regardless of pricing policy, some customers end up paying a price that is not justified by the amount they buy or the costs that they incur

Dienstag, 29. November 2011

Higher and higher

As Western economies are showing hesitant growth paths and uncertainty is freezing investment plans, growth options are dwindling for multinational companies (MNCs) and many heads are turning to China

Dienstag, 22. November 2011

Game on!

The online gaming industry is undergoing a period of rapid investment, expansion and innovation. In the last few years, investment and usage has shifted to new forms of gaming (particularly around social networks)

Dienstag, 8. November 2011

The good, the bad, and the ugly

The Christmas trading period this year may not have been a total wipeout, but it was a big disappointment for many retailers. And the stores sector is not out of the woods yet

Donnerstag, 6. Oktober 2011

The fog is lifting

For decades, customer service has been poorly understood – an afterthought to the proposition, a cost to be managed, or worse a series of independent and uncosted decisions which add up to an unplanned customer service experience

Wir verwenden Cookies, um Ihnen das bestmögliche Erlebnis auf unserer Website zu bieten. Mit dem weiteren Besuch dieser Website erklären Sie sich damit einverstanden, dass Cookies verwendet werden. Für weitere Informationen lesen Sie bitte unsere Cookie-Richtlinie