The dawn of the e-tailers

China's favourite retailers

Montag, 2. Juli 2012

Bericht

OC&C’s Retail Proposition Index 2012 surveyed more than 2,500 consumers across China (East, North and South) to vote for their favourite retail brands. In doing so, we collated more than 18,000 consumer ratings on 49 retailers  across 5 retail categories (grocery, sportswear, apparel, health and beauty, and electronics). 

The top three favourite retailers in China are all sportswear brands showing the strong adoption of this category in China. Four of the other retail champions are e-tailers demonstrating how successful online has been in capturing share of overall retail. Outside of sportswear and online, grocery and health and beauty retailers make it into the top 10, given their high levels of penetration. E-tailers in China have exploded over the last 5 years and as a result have established a dominant position amongst our retail champions, with four online pure-plays amongst our top ten.

Publikation lessen

Vorgeschlagene Literatur

Donnerstag, 3. Februar 2011

Big pie bigger bite

A bigger bite is what every FMCG company should attempt to get of the growing pie of demand this year. But not all firms will achieve that

Mittwoch, 7. September 2011

Enter the dragons' den

The Chinese dragons dominate the top end of the 'OC&C China 50' study of the largest 50 FMCG companies in China - 7 out of the top 10 companies are from China or Taiwan and 60% of the list as a whole is occupied by the local players

Mittwoch, 12. März 2014

Retail nation

UK economy and touches us all in many ways as customers, employees or partners

Montag, 2. Januar 2012

Winning strategies for a smooth ride

There are growing concerns that the once sizzling Indian economy is cooling off. With the rainfall playing truant and industrial growth slowing down, both agricultural and manufacturing sectors are likely to feel the heat

Wir verwenden Cookies, um Ihnen das bestmögliche Erlebnis auf unserer Website zu bieten. Mit dem weiteren Besuch dieser Website erklären Sie sich damit einverstanden, dass Cookies verwendet werden. Für weitere Informationen lesen Sie bitte unsere Cookie-Richtlinie