{"id":56361,"date":"2020-06-09T00:00:00","date_gmt":"2020-06-08T23:00:00","guid":{"rendered":"https:\/\/occsprod.wpenginepowered.com\/report\/growth-in-the-video-gaming-market-the-changing-state-of-play\/"},"modified":"2020-06-09T00:00:00","modified_gmt":"2020-06-08T23:00:00","slug":"growth-in-the-video-gaming-market-the-changing-state-of-play","status":"publish","type":"report","link":"https:\/\/www.occstrategy.com\/de\/report\/growth-in-the-video-gaming-market-the-changing-state-of-play\/","title":{"rendered":"Growth in the Video Gaming Market: the changing state of play"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Until recently, the video games industry has lagged behind other media categories in embracing the structural, behavioural and economic shifts that have transformed entertainment. 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