Our Insights

The philosophy of OC&C Strategy Consultants is to treat each problem as unique, providing truly customised solutions rather than generic packages for our clients.

This selection of OC&C's publications illustrates our ability to think creatively, generate new insights and provide a fresh perspective on established thinking.

In this section you can view and download our strategic "Insights"; short provocative pieces that we write as food for thought for our clients.

For access to all of our Partners' expertise and insights, subscribe to OC&C's publications
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Thursday 03 February 2011

Big pie bigger bite

A bigger bite is what every FMCG company should attempt to get of the growing pie of demand this year. But not all firms will achieve that

Sunday 02 January 2011

Cause for celebration?

To their relief, most retailers pulled off a good Christmas after a fraught year. As the festive trading season nears its end, Lisa Berwin examines the key findings from OC&C’s Christmas Trading Index

Friday 10 December 2010

Consolidation prize

B2C Services is big business – around £80bn in the UK alone – but in contrast to retail, most B2C services markets are highly fragmented: the top players in aggregate often account for less than 20% of share, and independents thrive

Wednesday 03 November 2010

Trading blows

It’s been a bruising year for food and drink suppliers but the winners were those who attacked their cost base and packed a punch with ads and NPD

Saturday 07 August 2010

Show of strength

Twelve months ago we compiled an Index evaluating 50 of the leading FM businesses in the UK, aiming to spark some debate, particularly as FM is rarely seen as a coherent industry – even by many participants

Wednesday 03 March 2010

Running to stand still

After the storm of recession, dead calm. Sales have flattened for the top 50 fmcg giants of today but a few are speeding along

Friday 08 January 2010

Navigating turbulent waters

Despite the economic storm, European software cuts a dash through choppy waters. The sector has also performed resiliently through the recession, with most companies maintaining growth

Wednesday 25 November 2009

A view from the bridge

So you may think I’m getting my excuses in early for predictions that will certainly miss the mark. But the main reason for thinking about the future is to have a chance of influencing it

Wednesday 14 October 2009

Building a brand Chinese can trust

In a market where fakes, pricing scandals and food safety are big issues, trust is the most important criterion for customers in choosing their favourite retail brands

Wednesday 12 August 2009

Defining the battlefield

In essence retail is simple; sell goods that customers want and find a way to make money doing it. This straightforward truth leads retail managers to believe that retail is only about operational execution

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