New balls please
FMCG seeks a new formula to rediscover growth
Can the FMCG giants handle Brexit shock? The Brexit decision has stunned already struggling global markets, with the weakest post-recession growth for the OC&C Global 50.
Those who remember physics lessons will know nature abhors a vacuum. The same is true of business – and a political vacuum is exactly what we have after a rudderless UK ejected itself from Europe, sending the markets into a tailspin not seen since the global recession.
For the globe’s biggest fmcg players, the economic and political chaos unleased by Brexit could hardly have come at a worse time as the industry has stumbled to its weakest post-recession level of growth.Read publication
The sustained slowdown being experienced by the Global 50 FMCG giants is partly a reflection of cyclical exchange rate and commodity effects but also more concerning structural growth challenges
A dramatic slowdown in growth among the world’s biggest FMCG giants is underlined in our OC&C Global 50 rankings
In the toughest grocery retail conditions for a generation, it's not scale so much as fleetness of foot that counts, reveals the latest OC&C Top 150