Fleet of foot
OC&C’s annual review of the Top 50 Global FMCG Companies (2012)Tuesday 10 December 2013
Global FMCG giants are losing out to smart smaller operators in emerging markets, according to the 10th Global 50 ranking. So...have the giants grown too big for their boots?
The global giants of FMCG tower ever taller. The world’s 50 biggest players’ combined turnover has grown from $675bn in 2002 to a staggering $1.15 trillion, according to this year’s Global 50, a study carried out exclusively for The Grocer by OC&C Strategy Consultants and now in its 10th year. That represents CAGR of 6.1%. Impressive stuff... until you delve deeper.
Despite a decade of consolidation and international expansion, the 50 biggest are being outpaced by smaller, nimbler rivals, which turned in CAGR of 7.3% over the same period. So why are they slower? Which of the giants are being outmanoeuvred? And which are keeping up with fleet-footed upstarts and how?Read publication
Hitting a BRIC wall
With growth in Europe static and fmcg groups struggling to find their stride in emerging markets, they’re eyeing up opportunities in the dark continent
As growth slows in the ‘Old West’, global suppliers are venturing into new territories. But they are facing stiff competition from domestic players – as this year’s ranking of the top 50 global FMCG companies reveals
A dramatic slowdown in growth among the world’s biggest FMCG giants is underlined in our OC&C Global 50 rankings
On the rebound
It's not just the Premiership that's being taken over by foreign players. Over the last 10 years, UK-based ownership of the Top 150 food & drink suppliers has declined significantly