Chez OC&C Strategy Consultants, nous avons pour principe de traiter chaque problématique dans sa spécificité et d’apporter à nos clients des solutions sur mesure étudiées selon leurs besoins précis, plutôt que des réponses génériques.
Cette sélection de publications par OC&C reflète notre capacité à réfléchir différemment, à apporter un éclairage nouveau et un point de vue non conformiste.
Cette section vous permet de consulter et de télécharger nos « éclairages » stratégiques, des textes courts et stimulants, rédigés comme base de réflexion pour nos clients.
New drinks, old tricks
Judging by the hundreds of new products launched every year, the beverage companies are an inventive lot. Yet, many of these new products are mere line extensions and few are breakthrough innovations
Riders on the storm
Food and drink suppliers, even the globe-spanning giants, could be forgiven for a modest performance in 2008. Nigh-on unprecedented food price inflation was challenging enough, even without the tightest credit conditions in living memory
Only the strong thrive
It’s been a turbulent year for the top 150 suppliers, with inflation and recession both hitting manufacturing hard. The big brands are rising to the challenge, but own label and smaller branded companies are struggling
On the rocks
Whitewashed shop windows, shutters long pulled down, a Woolies strip-lit and bare, graffiti everywhere - the toll of the recession is obvious in town centres and suburban shopping arcades up and down the country
Xmas wrapped up
The frantic festive season is over and many retailers are breathing a sigh of relief. Charlotte Hardie examines the key themes in what has been a nerve-wracking few weeks with the help of OC&C’s Christmas Trading Index
Recalibrate to win
India had been on a dream run for the last 3 years, but the year 2008 came as a sudden jolt
Old certainties are no more. But new revenues are there to be won. The Media Top 100 shows the diversity of the media sector and the rewards for businesses that are prepared to adapt
Price & prejudice
Retailers invest huge amounts of effort and money in price changes, often with little return. In our experience retailers in general do not pay sufficient attention to what drives the customer's perception of their price position
Having your cake and eating it too
Media companies can often step change online profits – in our experience by 50% to 200%, depending on the maturity of the online business