Working up a six pack

Six ways to muscle up for the changing Indian consumer landscape

vendredi 21 avril 2017

Rapport

Growth in the branded FMCG market in India appears to be picking up in 2017 after a couple of less robust years - and the longer-term outlook for the market is solid. But competition is intensifying. How can manufacturers make the most of the opportunities that lie ahead? We propose six `mantras' for growth that can help FMCG manufacturers capture their share of market growth - and more.

Lire la publication

Lecture suggérée

vendredi 22 août 2014

Making it click

It is no secret that as the world’s second most populous country India holds a vast opportunity for any consumer brand with its 1.2 billion consumers; half of these are below the age of 25 and 65% are below the age of 35

jeudi 3 février 2011

Big pie bigger bite

A bigger bite is what every FMCG company should attempt to get of the growing pie of demand this year. But not all firms will achieve that

We use cookies to give you the best possible experience on our website. By continuing to browse this site, you give consent for cookies to be used. For more details please read our Cookie Policy.