Le nostre conoscenze
La filosofia di OC&C è di trattare ciascun problema come unico, fornendo ai nostri clienti soluzioni realmente personalizzate anziché pacchetti generici.
Le pubblicazioni di OC&C illustrano la nostra capacità di pensare in modo creativo, generare nuove conoscenze e fornire una prospettiva nuova rispetto ai paradigmi di pensiero precostituiti.
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A new way to think about growth in China
One of the questions we're often asked when we develop China growth strategy is how to segment the market, in tiers of cities, clusters or regions. China is the size of a continent so one strategy for the whole of China is rarely relevant
The new polyglots
How many languages do you speak? English? French? Maybe whatever you happen to remember from GCSE German? What about R? SQL? Python? Julia? Perl or Java?
Heading for a fall?
The anticipatory impacts of Brexit are already writ large across the UK's food and drink producers. Our latest review of the UK's Top 150 producers shows that whilst inflation-driven growth has returned, that same inflation has squeezed margins and sent ROCE to 30 year lows
All out attack is Amazon's best form of defence
Amazon's move to raise their employees minimum wage to $15 per hour is a strategic masterstroke
Do humanities matter in a world of AI?
There’s growing evidence that government’s view on the skills required to address Britain’s productivity shortfall
Will China become "flat" with e-commerce logistics?
China is "notoriously" complex and costly for FMCG companies to distribute and sell across different cities and channels in China
Startups sell the best shovels in the mobility gold rush
Is the real money in the rush to 'mobility' and autonomous vehicles to be made from those selling support services and infrastructure to the new ecosystem?
Ice and a city slice
Premium spirits brands find growth by deciphering the "social codes" of cities.
Retail innovation as a new growth lever for FMCG brands in China?
Many leading FMCG brands are facing growth challenges in China including a channel shift from traditional offline channels to ecommerce, and the category innovation to meet young consumers' fast changing needs. Will more FMCG brands explore the opportunity of retail innovation to rejuvenate brand and growth in China?
Friends with benefits
On paper there is great strategic logic for the recent alliance announced between MediaMarktSaturn and FNAC Darty.