Weathering the storm
It is clear to all of us that our great industry is moving through tumultuous times. So, what can you do to weather this storm?czwartek, 10 marca 2011
It is clear to all of us that our great industry is moving through tumultuous times. A deep recession is being followed by a long stagnation. Traditional retail business models are being challenged by rising input costs, the migration of spend online and the emergence of new technologies that are changing how our customers research and shop for goods.
So, what can you do to weather this storm? In part the answer lies in retreating back to the core principles of what makes great strategy. Namely, developing a superior understanding of your consumers and using that as a basis for establishing distinctive, competitively advantaged strategies that are commercially impactful and expose your business to new sources of growth and profit.
However, weathering the storm will also require retailers to have a perspective on the future.Read Publication
Price & prejudice
Retailers invest huge amounts of effort and money in price changes, often with little return. In our experience retailers in general do not pay sufficient attention to what drives the customer's perception of their price position
Pricing for profit
Companies tend to set their prices too low in the business-to-business market. Regardless of pricing policy, some customers end up paying a price that is not justified by the amount they buy or the costs that they incur
Taking on the machines
The OC&C Proposition Index 2012 is the biggest and most comprehensive we have yet compiled
Winning strategies for a smooth ride
There are growing concerns that the once sizzling Indian economy is cooling off. With the rainfall playing truant and industrial growth slowing down, both agricultural and manufacturing sectors are likely to feel the heat