Marek Zdziech

Senior Leadership

Marek leads OC&Cs work across the CEE region. He advises international corporations, regional champions and financial investors.

He is a Partner in our Consumer sector where he primarily focuses on the wine, beer and spirits markets and in the Retail sector where he advises established players and market disruptors.

He has deep expertise in translating consumer & shopper insights into business solutions, brand & category development, portfolio strategy and digital transformation of route to market.

Education & Prior Experience

  • Founder and Partner, Valuecom Management Consulting 
  • Senior Manager, Bain & Company 
  • Director Sales Capability, PepsiCo Europe & Africa 
  • Director Human Resources, Pepsi Americas 
  • International Retail Development Director, Viacom Inc. University of Warsaw
"Every advantage is temporary – wise businessmen take this motto very seriously. At OC&C we work hand in hand with successful managers and entrepreneurs trying to be first to define what's behind the next corner. Our collaborative way of working, unique insight and intellectual discipline make this journey exciting and successful for our clients and for us."

Related publications

piątek, 24 września 2021

Highs and Lows

In this year's annual study of the FMCG Global 50 we see that while the Global 50 have seen growth slow, they have outpaced smaller players. As restrictions ease, how permanent is the new dynamic?

wtorek, 22 września 2020

Ready for the storm

Our latest annual study of the Global 50 FMCG giants shows that whilst Covid-19 has driven huge changes across the consumer goods industry which will pose many challenges they also create opportunities, and the strength of the Global 50 positions them well to ride out the storm and win through the challenging conditions of Covid-19 and the global recession that will follow

wtorek, 4 lutego 2020

Koniec ery produktów! Niech żyje era usług!

OC&C Retail Proposition Index to doroczne, globalne badanie sprawdzające postrzeganie sieci handlowych przez konsumentów. Badanie prowadzone jest w 8 krajach i obejmuje blisko 650 detalistów, ocenianych przez 50 000 konsumentów. Tegoroczna edycja jest już ósmą odsłoną badania.

poniedziałek, 1 lipca 2019

Raport OC&C Fundex 2019: A Ty gdzie bawisz się najlepiej?

Przeprowadziliśmy badanie ankietowe wśród ponad 40 000 konsumentów na całym świecie, aby dowiedzieć się, co naprawdę myślą na temat 650 największych marek świata w sektorze hotelarskim i rozrywki

czwartek, 30 maja 2019

Rethinking CPG revenue growth management: A 21st century approach

A quick scan of the business pages will tell any consumer goods executive something they already know: consumer goods companies are trading within a context that is new, different and challenging

czwartek, 7 marca 2019

Pokolenie bez granic

Najmłodsze pokolenie konsumentów – Generacja Z, wkracza na rynek. Jakże wiele mitów i błędnych przekonań dominuje w dyskusji na temat tej grupy najmłodszych uczestników rynku

czwartek, 29 listopada 2018

Zdobywać serca i umysły

OC&C Retail Proposition Index 2018 już po raz siódmy rzuca światło na czynniki, które pozwalają osiągnąć najlepsze postrzeganie sieci przez konsumentów

środa, 7 listopada 2018

Czas na działanie

The Global 50 report is our annual snapshot of the world’s 50 largest FMCG businesses. Now in its 16th year, it is the go-to source for the statistics and big themes that shape the sector

czwartek, 6 września 2018

Ice and a city slice

Premium spirits brands find growth by deciphering the "social codes" of cities.

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