{"id":76027,"date":"2025-10-24T18:01:32","date_gmt":"2025-10-24T17:01:32","guid":{"rendered":"https:\/\/www.occstrategy.com\/report\/navigating-the-rise-of-ai-in-marketing-from-hype-to-impact\/"},"modified":"2025-11-20T08:40:18","modified_gmt":"2025-11-20T08:40:18","slug":"navigating-the-rise-of-ai-in-marketing-from-hype-to-impact","status":"publish","type":"report","link":"https:\/\/www.occstrategy.com\/pl\/report\/navigating-the-rise-of-ai-in-marketing-from-hype-to-impact\/","title":{"rendered":"Navigating the Rise of AI in Marketing: From Hype to Impact"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"

Marketing has always evolved through waves of technological change, from the dominance of mass media to the performance era of digital. 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