Our Insights
The philosophy of OC&C Strategy Consultants is to treat each problem as unique, providing truly customized solutions rather than generic packages for our clients.
This selection of OC&C's publications illustrates our ability to think creatively, generate new insights and provide a fresh perspective on established thinking.
In this section you can view and download our strategic "Insights"; short provocative pieces that we write as food for thought for our clients.
SubscribeFor access to all of our Partners' expertise and insights, subscribe to OC&C's publications.
Placing the right bets
Retailers have a variety of levers at their disposal to drive commercial performance – from price and promotions to range and space
Making every purchase count
Analytics helps us answer a retailer’s toughest questions, especially when multiple factors – such as price, SKU mix, and promotions – have to be addressed together
Action stations
The Global 50 report is our annual snapshot of the world’s 50 largest CPG businesses
Putting analytics to work
Big Data and Advanced Analytics have been 'hot' topics for some time now. It has become clear that the most successful companies spend more on advanced analytics and, as a result, outperform their peers
Impact of Android within the overall Turkish economy
As in many other markets, Android has played a key role in the creation of a rich Mobile Internet Ecosystem in Turkey
The talking shop
Rapid consumer adoption of smart speakers, combined with a growing tendency to use such devices for shopping, suggests that voice commerce (voice-based eCommerce) will be the next major disruptive force in retail
Partnering to win in retail's digital age
For the last three years we have been living in the era of M-commerce: smartphones now represent over 50% of all online retail transactions and retail search queries across the UK, France and Germany
Is content king after all?
With the next wave of platform-based digital disruption imminent for the media industry, we examine the pattern of platform insurgence, the likely impacts on brands and how traditional news businesses should respond
Unmasking the secrets of Chinese beauty
A peek into China’s skincare consumption trends and winning tips to thrive in the world’s largest skincare market
Testing Times - TIC 101 Index 2017
In our last review of the TIC sector (which we called TIC-TOCK), we identified several emerging trends, such as the superiority of focus over pure scale and the changing basis of competition, with implications for both organic growth and M&A priorities