Great insight into how AWS is developing such an explosive growth in services. Being clear about what you’d say to the press on launch, and how you’d handle the key questions relevant to many clients.
Accelerating innovation to market is a key imperative for many clients. It is not easy. Too little project management process and you get a lot of well intentioned but wasted effort. Too much and you also get wasted effort in the form of an ineffective process and worst little by way of new products and services.
Andy Jassy’s description of how AWS delivers its breathtaking avalanche of innovation offers important advice to many. Worth a read but in short:
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