我们的创造力、专业知识和求知欲帮助我们注意到别人无法发现的机会
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毫无疑问,美容、健康和奢侈品行业具有灵活性,强劲的市场增长也将保持下去。从全球零售商到独立精品店,每个品牌的反应都有很大差异。

从创建全渠道客户体验到重新评估包容性和可持续性的方法,了解在高端和大众市场中应优先考虑什么尤为重要。我们对数字和直接面向消费者(D2C)的影响有着深入、多样化的了解,再加上新兴品类,使我们能够揭示这些利润丰厚的市场中的裂缝,从而发现高增长机会。

我们能提供 什么帮助

  • 01

    整体业务增长和竞争定位

  • 02

    品牌和产品组合开发

  • 03

    优化您的制造战略

  • 04

    在销售和营销中利用数字技术的潜力

  • 05

    地域和渠道扩张

  • 06

    市场路线和渠道战略

  • 07

    重新思考商业职能和销售队伍的有效性

  • 08

    收购、协同效应评估、整合和撤资

  • 09

    战略组织设计和变革

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联系我们的 美容、保健和奢侈品 团队

建议性 报告

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星期四 2nd 11 月 2023

The OC&C Global 50 2023

2022 was a year of rampant inflation – but the largest consumer goods businesses were able to drive record revenue growth by successfully passing...
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星期四 19th 1 月 2023

Opportunities & New Frontiers in Pet

In our latest consumer insight, we partner with global investment bank and M&A specialist Harris Williams to dig deep into the pet market.
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星期一 10th 10 月 2022

The OC&C Global 50 2022

In our 20th edition of the Global 50 report, we take a look at how the world’s 50 largest FMCG businesses have fared whilst...
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星期三 22nd 6 月 2022

Sobering up

Spirits and beer brands know things need to change. People are drinking less and buying differently. The industry must respond quickly to this incoming...
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建议性文章

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星期三 19th 7 月 2023

Winning through the squeeze

The last 12-18 months have seen global levels of inflation that we haven’t experienced for 40 years, which has required rapid and drastic actions...
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星期五 26th 2 月 2021

Four sustainability myths: are they holding your business back?

The Covid-19 crisis has elevated the importance of sustainability, but we must banish old thinking to build back better, writes Deidre Sorensen
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星期四 29th 10 月 2020

B2B digital disruption: A quiet revolution

Digital has been on corporate agendas for years, and the impact of Covid is only accelerating this, with businesses rushing to bring forward investments...
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星期二 24th 3 月 2020

The meat of the matter

It’s no secret that in the past few years the meat free industry has experienced a huge boom as consumer attitudes have continued to...
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