Report Thursday 19th January 2023

Opportunities & New Frontiers in Pet

Inside the report

Increasing role of sustainability in the subsector:

57%

rank sustainability as either somewhat important or very important when making a Pet Food purchase.

of

We’re willing to go the extra mile for our pets.

As a result, the category is well-established and resilient with a track record of long-run growth, reinforced by high margins and room for further innovation.

We’ve partnered with global investment bank and M&A specialist Harris Williams to dig deep into the market to explore the current landscape, identify new frontiers, and assess the latest valuation and transactional impacts of this evolving category.

What we cover in this report

  • Resilience in the macro environment
  • Evolving Consumer Attitudes to Sustainability
  • New Frontiers
  • Valuation and Transactional Impacts
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