Unlocking opportunities and growth.
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Whether you’re a hotel, hostel, cruise operator, holiday resort, theme park, caravan park (or something similar), we know how to keep customers coming back for more.

From major international chains to independent boutiques, our work in the sector spans a broad set of strategic growth areas including customer segmentation, brand positioning, proposition development, and loyalty strategy and CRM.

We are particularly well known for our experience in fixed-capacity revenue management. Our approach focuses on understanding the customer and competitive context before deploying appropriate commercial levers – rather than a black-box optimisation exercise – to unlock substantial value.

How we can help

  • 01

    Understanding the yield curve for different customer segments to maximise returns for different seasons and lead times.

  • 02

    Creating products designed to target specific customers on certain occasions.

  • 03

    Aligning commercial activities – such as pricing, marketing, and product deployment to increase value.

  • 04

    Designing 'battleplans' and reporting, enabling senior management to track performance and identify corrective actions quickly and easily.

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Contact our Accommodation team

Suggested reports

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Wednesday 10th May 2023

Nurturing Customer Loyalty in China

Chinese consumers are hugely committed to loyalty programs, with two thirds of Chinese residents enrolled in 15+ programmes, and 80%+ willing to pay for...
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Tuesday 21st April 2020

Keep calm and play on: The rise of Digital Leisure

Perspectives on the growth of Digital Leisure and the characteristics of a winning model
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Friday 22nd March 2019

The OC&C Fundex 2019: How was it for you?

Hospitality & Leisure is a fantastically diverse sector, but one thing unites every single leisure brand out there – the importance of creating a...
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Thursday 28th September 2017

Taking a serious look at fun

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Thursday 20th June 2024

Calmer Waters Ahead?

As we emerge from our post-Covid era, travel has walked a turbulent recovery path. Multiple barriers such as high-cost inflation, labour shortages and global...
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Friday 22nd March 2024

The Future of Personalised Pricing

As an approach to price management, personalised pricing accounts for the fact that each customer has a unique set of needs and behaviours, with...
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Sunday 23rd July 2023

Riding the AI wave in Travel and Accommodation

Last week, our Travel and Accommodation team hosted a breakfast discussion with industry leaders, exploring how AI is impacting the sector and how brands...
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