Article Thursday 25th July 2019

Reaping the reward of growing China domestic consumption

China just reported 6.2% quarterly economic growth — the slowest in the past three decades. Domestic consumption continues to be an important growth driver for China – June retail sales reached 9.8% – better than many expected.

Our recently launched 2019 Global 50 report also highlighted two Chinese companies who are in the global top 50 FMCG companies list – Yili and Kweichow Moutai, both growing at double digits year-on-year. Yili continues to reap the growth from Chinese consumers’ hunger for dairy / nutritional products, while Moutai shows the power of a brand to charge premium in China market.

If you are interested, you can find out more about the latest global FMCG trends in our 2019 Global 50 report.

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