Publikationen

Die Philosophie von OC&C Strategy Consultants ist es, jedes Problem als einzigartig zu behandeln, indem wir unseren Kunden maßgeschneiderte Lösungen anstelle von generischen Paketen anbieten.

Diese Auswahl an OC&C-Publikationen veranschaulicht unsere Fähigkeit, kreativ zu denken, neue Erkenntnisse zu generieren und eine neue Sichtweise auf das etablierte Denken zu vermitteln.

In diesem Bereich kannst Du mehr über unsere strategischen Erkenntnisse erfahren und Publikationen herunterladen; kurze provokante Zeilen, die wir als Denkanstoß für unsere Kunden schreiben.

 

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Dienstag, 12. Juli 2022

The Right Fit

The Apparel industry has been subject to major market forces: the pandemic accelerated online penetration by 5-10 years, new marketplace and resale models have intensified competition, Instagram, Tik Tok and now the metaverse have proliferated channels to market, and consumers and regulators are continually raising the sustainable fashion bar.

Mittwoch, 22. Juni 2022

Sobering up

Spirits and beer brands know things need to change. People are drinking less and buying differently. The industry must respond quickly to this incoming torrent of market forces. Incrementalism is no longer an option.

Donnerstag, 17. Februar 2022

Private Equity & Transactions 2021

2021 was a record year for transactions globally – as activity remained exceptionally strong despite the ongoing challenges of the COVID pandemic, global supply chain issues and the challenges of rising inflation and energy prices during the year.

Mittwoch, 2. Februar 2022

Making Direct Contact

The traditional barriers between consumers and content producers are breaking down. To remain relevant in the future, all broadcasters require a strategy and operating model to manage the shift to direct-to-consumer (D2C) across the industry.

Mittwoch, 19. Januar 2022

Trading Places

Just fifteen years ago, the biggest threat to traditional commerce was the internet. Brands that were quick to launch transactional websites (and later apps) emerged as victors. Now those same brands face losing out to the emerging dominance of online marketplaces – the disruptor has become the disrupted.

Dienstag, 9. November 2021

The road to net zero emissions

Climate change is one of the most pressing challenges of our time. As an important contributor to greenhouse gas (GHG) emissions, the accommodation sector has a vital role to play in the effort to decarbonise.

Donnerstag, 4. November 2021

Aufbruch in eine neue Welt

Der OC&C Einzelhandel-Index – 2021 in seiner 11. Auflage – zeigt, dass die Ereignisse der vergangenen Monate das Kundenverhalten im Einzelhandel grundlegend verändert haben.

Freitag, 24. September 2021

Highs and Lows

In this year's annual study of the FMCG Global 50 we see that while the Global 50 have seen growth slow, they have outpaced smaller players. As restrictions ease, how permanent is the new dynamic?

Montag, 28. Juni 2021

Cycling in DACH

A study into facts and figures of the DACH cycling market, and the drivers of bike and PAC market growth

Montag, 12. April 2021

Battery late than never

The world of automotive, like many others, has been profoundly affected by COVID-19. But the automotive sector was already undergoing a period of unprecedented change in how, where, and what consumers want to buy

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