News Friday 16th June 2023

OC&C advises MSQ on exit from LDC

We’re pleased to advise MSQ on their recent exit from LDC to One Equity Partners.

MSQ is one of the world’s fastest growing tech-enabled marketing groups, specialising in marketing, technology and insights. Its clients include the likes of Unilever, Vodafone and Coca-Cola.

LDC first invested in MSQ back in 2019; since then, they’ve completed five acquisitions, expanded the executive leadership team and more than doubled revenues. One Equity Partners will look to continue this growth strategy.

OC&C is a leading strategy consultancy in the Marketing & Technology Services sector, working with both major global corporations and local champions. We have advised investors on some of the largest transactions worldwide in recent years.

OC&C and Private Equity

We are a global strategy consulting firm, working in close partnership with our clients to deliver outstanding results. In private equity, we have commercially advised on more than 500 successful transactions over the last 5 years, encompassing sell-side and buy-side roles:

  • We provide commercial due diligence and vendor due diligence for transactions and refinancing.
  • We assist investors with accelerating or improving their portfolio companies’ performance.
  • We help investors identify potential investment themes or assets to target.

 

For more details on our experience in the space get in touch.

Key Contacts

Mostyn Goodwin

Mostyn Goodwin

Partner

Zee Ashraf

Zee Ashraf

Partner

Chris Woodland

Chris Woodland

Partner

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