Publikationen

Die Philosophie von OC&C Strategy Consultants ist es, jedes Problem als einzigartig zu behandeln, indem wir unseren Kunden maßgeschneiderte Lösungen anstelle von generischen Paketen anbieten.

Diese Auswahl an OC&C-Publikationen veranschaulicht unsere Fähigkeit, kreativ zu denken, neue Erkenntnisse zu generieren und eine neue Sichtweise auf das etablierte Denken zu vermitteln.

In diesem Bereich kannst Du mehr über unsere strategischen Erkenntnisse erfahren und Publikationen herunterladen; kurze provokante Zeilen, die wir als Denkanstoß für unsere Kunden schreiben.

 

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Donnerstag, 30. Mai 2019

Rethinking CPG revenue growth management: A 21st century approach

A quick scan of the business pages will tell any consumer goods executive something they already know: consumer goods companies are trading within a context that is new, different and challenging

Donnerstag, 23. Mai 2019

Managing CPGs for margin growth

There was interesting news this week that Unilever is attaining good revenue growth through upward management of prices, even though volumes have been flatter

Dienstag, 21. Mai 2019

7 surprising facts about grocery price optimisation

It’s common for grocery retailers to dwell on the topic of Pricing. Pricing is of course a massive lever on profitability. But there are some surprising truths about grocery price optimisation

Dienstag, 30. April 2019

A new go to market opportunity for China...

Amazon recently announced it would be closing China's market place business in domestic eCommerce.

Donnerstag, 25. April 2019

Mend not end - designing the 21st century sales force

Big companies like Merck and Microsoft have been laying off thousands of sales reps. Even Harvard Business Review has carried articles titled “How to Downsize Your Sales Force.”

Montag, 15. April 2019

Putting the AI in retail (Yes, there's an a and I in retail)

Last week my two World’s collided when on Wednesday, the Association for Computing Machinery, the world’s largest society of computing professionals, announced three winners of the Turing Award for their work as pioneers in Artificial Intelligence

Freitag, 12. April 2019

Smartphone addicts and the reversing trend of driving safety

You read a lot about the zero-collision nirvana of autonomous driving, but cars have been getting safer for a long time

Donnerstag, 11. April 2019

SKU cannot negotiate with gravity

“The odds catch up. Probability is like gravity: you cannot negotiate with gravity.”

Dienstag, 26. März 2019

The era of the dynamic menu is upon us

McDonald's $300m acquisition of an Artificial Intelligence company heralds a new era in the way in which food menus will be adjusted and optimised in real time

Dienstag, 5. März 2019

Reclaiming the commons - government's increasing role in mobility

Two news items today highlight that the boom in mobility is causing a tragedy of the commons: increased congestion on the roads and at the curbside.

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