Insights

Chez OC&C Strategy Consultants, nous avons pour principe de traiter chaque problématique dans sa spécificité et d’apporter à nos clients des solutions sur mesure étudiées selon leurs besoins précis, plutôt que des réponses génériques.

Cette sélection de publications par OC&C reflète notre capacité à réfléchir différemment, à apporter un éclairage nouveau et un point de vue non conformiste.

Cette section vous permet de consulter et de télécharger nos « éclairages » stratégiques, des textes courts et stimulants, rédigés comme base de réflexion pour nos clients.

Pour avoir accès à l’ensemble de l’expertise et des points de vue des Partners, veuillez vous abonner aux publications OC&C
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Rapports

Classifieds 3.0: The reinvention phase

For classifieds, the ‘booming 2010s’ were a time of extraordinary expansion. However, as monetization has reached a natural ceiling, tailwinds have begun to evaporate in developed markets

Récolte des bénéfices

Le classement OC&C des 50 champions des produits de grande consommation recense chaque année depuis 17 ans les plus grandes entreprises mondiales de PGC

High Velocity Retail

We partnered with the World Retail Congress to bring you the exclusive High Velocity Retail report. In formulating this report, we interviewed the leaders of global retailers from across the evolutionary spectrum to understand how they are developing their businesses within a High Velocity Retail world

Stop or go

The world of automotive is changing, and fast. The advent of subscription models, mobility, car sharing, electrification and autonomous are all potential disruptions viewed as an opportunity by some and a worry or threat by others

OC&C Digital Media Index: Poles apart

Fake news, Twitter bots, and the Great Divide. Boomers, Millennials, and Gen Z. Polarisation remains the core topic of the news world in 2019 as the political landscape remains fractured

Articles

Making plus size profitable

Plus sized clothing is one of the fastest growing sectors in UK fashion retail, but it is not without challenges

Opinion: Stores can beat online by avoiding tyranny of choice

Bricks-and-mortar retailers who want to beat the online giants could do worse than listen to the wisdom of philosophers like Kierkegaard – or Homer Simpson – says Michael Jary

Unlock the keys to the future of car ownership

Buying and running a car is not the set of discrete transactions it once was: drivers no longer buy a car from one place, have their vehicle serviced by another and then sell it on elsewhere

How SheIn cracked the Gen Z online fashion market

The Chinese online fashion store SheIn is a phenomenon in the UK, rocketing from 500,000 to 4 million unique monthly visitors in just six months

Aggregators in fitness: helping operators stay in shape or causing injury?

From the rise of low-cost gyms to the growth of new fitness concepts such as hip-hop spin and yogalates, the fitness industry has evolved at an impressive pace in recent decades

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