Publikationen
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Winning strategies for a smooth ride
There are growing concerns that the once sizzling Indian economy is cooling off. With the rainfall playing truant and industrial growth slowing down, both agricultural and manufacturing sectors are likely to feel the heat
Pricing for profit
Companies tend to set their prices too low in the business-to-business market. Regardless of pricing policy, some customers end up paying a price that is not justified by the amount they buy or the costs that they incur
Higher and higher
As Western economies are showing hesitant growth paths and uncertainty is freezing investment plans, growth options are dwindling for multinational companies (MNCs) and many heads are turning to China
Game on!
The online gaming industry is undergoing a period of rapid investment, expansion and innovation. In the last few years, investment and usage has shifted to new forms of gaming (particularly around social networks)
The good, the bad, and the ugly
The Christmas trading period this year may not have been a total wipeout, but it was a big disappointment for many retailers. And the stores sector is not out of the woods yet
The fog is lifting
For decades, customer service has been poorly understood – an afterthought to the proposition, a cost to be managed, or worse a series of independent and uncosted decisions which add up to an unplanned customer service experience
OC&C-Schlaglicht Nr. 1
In der ersten Ausgabe unseres neuen News-Formats „OC&C-Schlaglicht“ widmen wir uns dem Thema Groupon:
Enter the dragons' den
The Chinese dragons dominate the top end of the 'OC&C China 50' study of the largest 50 FMCG companies in China - 7 out of the top 10 companies are from China or Taiwan and 60% of the list as a whole is occupied by the local players
Size isn't everything
Whilst all good competitive strategy can be traced back to first principles, you may think that reaching back to biblical times is a step (or perhaps several steps) too far.
Digitale Reife
Zum mittlerweile vierten Mal hat OC&C Strategy Consultants die Entwicklung der Online-Aktivitäten großer Verlagshäuser sowie privater Fernsehsender auf dem deutschen Markt untersucht