Publikationen

Die Philosophie von OC&C Strategy Consultants ist es, jedes Problem als einzigartig zu behandeln, indem wir unseren Kunden maßgeschneiderte Lösungen anstelle von generischen Paketen anbieten.

Diese Auswahl an OC&C-Publikationen veranschaulicht unsere Fähigkeit, kreativ zu denken, neue Erkenntnisse zu generieren und eine neue Sichtweise auf das etablierte Denken zu vermitteln.

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Montag, 5. März 2018

The talking shop

Rapid consumer adoption of smart speakers, combined with a growing tendency to use such devices for shopping, suggests that voice commerce (voice-based eCommerce) will be the next major disruptive force in retail

Mittwoch, 28. Februar 2018

Partnering to win in retail's digital age

For the last three years we have been living in the era of M-commerce: smartphones now represent over 50% of all online retail transactions and retail search queries across the UK, France and Germany

Donnerstag, 1. Februar 2018

Unmasking the secrets of Chinese beauty

A peek into China’s skincare consumption trends and winning tips to thrive in the world’s largest skincare market

Freitag, 15. Dezember 2017

Testing Times - TIC 101 Index 2017

In our last review of the TIC sector (which we called TIC-TOCK), we identified several emerging trends, such as the superiority of focus over pure scale and the changing basis of competition, with implications for both organic growth and M&A priorities

Montag, 20. November 2017

Ice and a city slice

Looking more closely at how you segment individual cities into codes, tribes and neighbourhoods opens up new avenues for growth

Freitag, 29. September 2017

Tied up

In 2016 FMCG M&A plummeted, down $176bn on the previous year, as political uncertainty depressed deal-making in the sector

Donnerstag, 28. September 2017

Taking a serious look at fun

People in China’s growing middle class are working longer and harder, and so they are placing greater emphasis on leisure as well as spending more time on leisure activities

Dienstag, 29. August 2017

To platform or not to platform

As TV viewing behaviour continues to change at pace, and a new generation of platforms emerges, TV players face important choices to keep hold of their audiences and remain relevant

Donnerstag, 1. Juni 2017

Bridging the gap

Direct to Consumer (D2C) businesses have been launching across consumer categories in recent years – from apparel to beauty

Freitag, 21. April 2017

Working up a six pack

Growth in the branded FMCG market in India appears to be picking up in 2017 after a couple of less robust years - and the longer-term outlook for the market is solid. But competition is intensifying

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